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XO QUAY

XO QUAY

SUPPORTING THE NEXT GENERATION OF WOMXN

This International Women’s Day, we’re challenging the way things have always looked. Buck the system. See positive change. Envision a brighter future. Donating over $100,000 USD to non-profits around the world, including Girls Inc. of Alameda County.

We talked to some of program leads for a short Q/A about helping empower, inspire, and equip young girls to succeed.


From top to bottom, left to right: Akilah, Kristina, Maritza, Rosa, and Halle

Q: THIS YEAR’S INTERNATIONAL WOMEN’S DAY OFFICIAL THEME IS CHOOSE TO CHALLENGE. WHAT DOES THAT MEAN FOR YOUR ORGANIZATION?

HALLE, GIRLS INC. US: I believe that I challenged the "model minority" myth—or rather redefined it for myself—and broke down barriers even my family did not think was possible. In doing so, I was able to forge my own path and show up today as an Asian American woman working in education.

KRISTINA, GIRLS INC. US: For Girls Inc of Alameda County, we choose to challenge inequalities our youth may face, and help our students realize their voice through education and supporting growth mindset. 

Q: WHAT DOES BEING AN ADVOCATE + WHAT DRIVES YOUR DECISION MAKING?


AKILAH
, GIRLS INC. US: Being an advocate for other girls and women is an intentional practice—I understand that I must use my time and talent to create a world where women, girls and femmes are afforded the opportunity to pursue their dreams with pride and tenacity.

MARITZA, GIRLS INC. US: As an advocate for other girls and women, I see myself as a sister eager to share my knowledge/experiences in hopes of having a positive impact on other's growth. My understanding of society and my values help me with decision-making.

ROSA, GIRLS INC. US: Being an advocate for girls is about opening doors that were once shut by society.

 

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LET IT BE LIT ft. ASHLEY GRAHAM

In partnership with model, activist, and new mother, Ashley Graham, this International Women’s Day, we’re challenging the way things have always looked. Buck the system. See positive change. Envision a brighter future.

Our LET IT BE LIT campaign for March is centered around the space between URL and IRL, with the idea that as people make their way back out into the world, it’s with a renewed sense of self-expression and the notion that CONFIDENCE IS QUAY—a tagline for us and one of Ashley’s personal affirmations.


We sat down with Ashley to talk about this year’s International Women’s Day theme, advocating for inclusivity, invoking confidence, and her faves from our March photoshoot. Read the Q/A below.

Plus, as part of the campaign—and in an ongoing commitment to philanthropy and cause efforts to support the self-expression, confidence, and well-being of their global community—we’re choosing to wear cause with confidence for International Women’s Day. Donating $100,000 to Girls Inc., a non-profit organization that inspires all girls to be strong, smart, and bold through direct service and advocacy.

From sweatsuits and power suits, to whatever suits your mood, we’ve got the quays to take your look to the next level. Wear it with confidence starting at $55. Shop new arrivals.

Q/A WITH ASHLEY GRAHAM

Quay: First of all—who are you + what are you all about?

Ashley: I’m Ashley Graham and I’m a model, host, wife, and new mom to my son Isaac. In everything I do, I work to give people everywhere the courage to make real, positive changes in their lives by breaking down barriers, building confidence, and most importantly, owning who you are.

Q: You’ve always been an advocate for women in so many ways—what does being an advocate for other women mean to you?

A: Being an advocate means supporting one another, using our voices to spark change and creating opportunities that lift and celebrate those around you. It also means being a good listener and cheerleader for your friends, sisters, and other women in your community on a regular basis.

Q: This year’s International Women’s Day official theme is CHOOSE TO CHALLENGE. What does it mean for you + what are some things you choose to challenge?

A: It’s incredibly important for everyone to see realistic portrayals of women and curvy bodies on billboards, tv, and in brand campaigns, and I’ll continue to challenge the status quo and advocate for inclusivity and representation in fashion, entertainment, and beyond.

Q: You’re a woman in a position of power. What does that privilege mean to you, and what drives your decision making?

A: As a public figure, I’m committed to using my voice and platform to offer space for conversations around body positivity and empower others.

Q: Who are the women that inspire you?

A: My mom Linda is the strongest person I know, and she inspires me endlessly. She has always lifted me up and encouraged me to be my best self.

Q: The idea that CONFIDENCE IS QUAY is at the center of everything we do at Quay. How has your definition of confidence changed over the years?

A: We all have moments of self-doubt, and there’s been plenty of times where I have felt less than confident, but I truly believe that we all have the power of confidence within us. Incredible things will happen once you start to trust in YOU.

Q: On that same note—what is one thing you would tell your younger self?

A: Doors will close, and you’ll hear a lot of no’s throughout your life but keep believing in yourself and trust in the process!

Q: Self-expression is at the core of the Quay brand, which Quay styles are you drawn to, and how do they make you feel when you put them on?

A: I LOVE an aviator look, and really gravitated towards HIGH KEY TWO-TONE to add a little edge to my looks. I also like a big sunglasses moment for some extra glamour—COFFEE RUN really stand out.

Q: How has your style evolved over the years, and what impact, if any, has motherhood had on your style choices?

A: Since becoming a new mom and working from home, I’ve opted for more stylish yet convertible pieces that are easy to mix and match and can dress up (or dress down) any look. I have to prepare for different types of scenarios throughout the day—working moms know what I’m talking about!

Q: As we've transitioned into a more connected world, where we increasingly interact virtually, how have glasses and accessories played into your screenshot style?

A: Glasses, accessories, and some light glam have definitely helped freshen up my Zoom looks during quarantine. Cute glasses or a bold lip are the perfect for a quick and low-lift, especially on days when putting on real clothes is such a struggle.

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THE HISTORY BEHIND THE SAUCE

It goes by many names—Black excellence, Black joy, the sauce, etc.—whatever you call it, it’s threaded throughout our Black History Month features, and we’re ending our Drip Series by highlighting the history behind the sauce. 

We spoke with Dr. Robert P Robinson who has served as a K-12 educator for 11 years, teaching at public high schools. His field of study is in Africana Studies & History of Education with a focus on the Black Freedom Movement, Curriculum, and Instruction. 


We’re using our platform to amplify the causes that are important to our community internally + externally, donating $25,000 in honor of Black History Month to: 

  • The NAACP Legal Defense and Educational Fund, Inc.: America's premier legal organization fighting for racial justice. 
  • Therapy for Black Men: An American organization working to help change the narrative around Black men seeking mental health support, helping them find the resources they need. 
  • Therapy for Black Girls: A US-based online space dedicated to encouraging the mental wellness of Black women and girls. 
  • Plus, we provided 300 pairs of blue light glasses to Black Girls Code, an organization based in New York + the Bay Area dedicated to teaching girls ages 7-17 about computer programming and digital technology. 

COMMUNITY IS QUAY 

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COMMUNITY IS QUAY, 2021

We believe that COMMUNITY IS QUAY and all people—regardless of gender, sexual orientation, race, or creed—deserve respect, opportunity, and love. This idea is central to everything we do at Quay because we are nothing without the unique, diverse group of individuals internally + externally who are part of our global community.  

We will continue to envision a brighter future with the power of our voice, our dollars, and our actions.  

See all the ways YOU are helping us give back in 2021: 

FEBRUARY 

  • NIGHTFALL FOR GOOD SUPPORTING SOCIAL JUSTICE + MENTAL HEALTH
    We are continued our Style for Good series in February to support Black History Month in the US + Mardi Gras in Australia, donating 100% of proceeds from Nightfall. For a total of $25,000 USD to the NAACP LDF, America's premier legal organization fighting for racial justice + $15,000 AUD to Minus18, an organization that aims to improve the lives of the LGBTQIA+ youth through events, education, and empowerment across Australia.
  • BLACK HISTORY MONTH - SUPPORTING RACIAL JUSTICE, MENTAL HEALTH, AND EDUCATION 
    In honor of Black History Month, we donated $25,000 USD to the following organizations for the continued support in the fight for racial justice, mental health, and education for members of our community: 

Plus, we provided 300 pairs of blue light glasses to Black Girls Code, an organization based in New York + the Bay Area dedicated to teaching girls ages 7-17 about computer programming and digital technology.   

JANUARY 

  • JANUARY 26 IN AUSTRALIA - SUPPORTING SOCIAL JUSTICE 
    In partnership with @clothingthegap, we helped amplify the voices of members of the Australian Aboriginal Community, continuing the conversation about January 26 + committing our dollars with a $15,000 AUD donation to The Healing Foundation—an Australia-based Aboriginal + Torres Strait Islander organization that partners with communities to address the ongoing trauma caused by the impact of colonization + actions like the forced removal of children from their families.   
  • BLUEPRINT FOR GOOD  SUPPORTING COVID RELIEF EFFORTS 
    This year we continued our Style for Good series, which designates a day each month to feature a bestselling style that gives back to a charity. This past January we kicked it off by giving proceeds from BLUEPRINT to the American Nurses Foundation. Together, we donated $10,000 USD to this organization that advocates for the wellbeing + success of nurses like those on the frontlines fighting COVID-19. 

 

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Community Conversations: Kicking Off Black History Month at Quay

ft. SOME MEMBERS OF OUR QUAY FAM

From top left to right: Arielle, Chia, Jovan
From bottom left to right: James, Rachael, Belle

We're keeping the conversation going all month long + talking about the drip that exists in Blackness. It goes by many names—Black excellence, Black joy, the sauce—and we’re kicking it all off with our employees in a Q/A.

What do you do at Quay?

ARIELLE, STYLIST @ GLENDALE GALLERIA: The best part about my job is that I get to connect with customers through the styling experience. I LOVE bringing people out of their comfort zones, as it boosts their self-confidence...

BELLE, STYLIST @ DOMAIN: I am a Sales Lead Quay Domain Northside in Austin!

CHIA, PLANNING MANAGER: My title is Manager, Demand Planning—I work closely with our shop’s team.

JAMES, REGIONAL MANAGER: I’m a District Manager for Retail Shops at Quay. I manage stores in Southern California, Arizona, Nevada, Texas, and Florida.

JAVON, STYLIST @ FASHION SHOW: PT Sales Lead at Fashion Show [in Las Vegas].

JOVAN, SR. DESIGNER: I help create the digital brand look, collaboration campaigns, and promos through web design for Quay.com...

RACHAEL, STYLIST @ FASHION SQUARE: I work as a FT Sales Lead who drives sales for my store/team, creating a great experience for my customers.

Are there any specific Black Culture moments that inspired you to work in fashion?

ARIELLE: Growing up, noticing the style of the Black culture itself was an inspiration. Black culture sets a statement through our fashion, from our clothes to the aesthetics, and most importantly, the versatility of our hair.

JAMES: All things Prince! Seeing a man that resembled me, and that was so effortlessly himself was wildly inspiring. He challenged me to think about self-expression without boundaries.

RACHAEL: I remember watching Naomi and Tyra walk in a few fashion shows and saw how beautiful they were. They made me feel confident and showed me the representation that I needed when I was younger. There weren't many toys or barbies for me to play with that were Black or mixed like me.

How do you celebrate Black History Month?

BELLE: I celebrate by seeing how much influence Black culture has in day-to-day life with fashion, music, and food!

CHIA: To be honest, BHM has never felt like it was for Black people. For me, it has always felt like a reminder for everyone else about the culture, the history, the difficulties, and the joys of being Black. I celebrate, enjoy, and love being Black every day of the year. 

RACHAEL: By taking time to appreciate everything that I have, what I worked for, and my accomplishments, my ancestors allowed me to get to where I am.

What piece of Black History do you think more people should know?

CHIA: The cartoon character Betty Boop was based on a Black jazz singer named Esther Jones. She popularized ‘baby’ type vocals and ‘boops’ in jazz songs.

JAMES: Madam C.J. Walker was the first female self-made millionaire in the US. Her granddaughter is my mother’s best friend. Her story was something we heard growing up, and our Aunt LeLe went on to write a book about her grandmother. That book has turned into stories that have now been translated into a series on Netflix called “Self-made.”

JOVAN: It's hard to narrow it down, but all the inventions that Black people have contributed that get swept under the rug and may not be common knowledge like Home Security Systems Co-Invented by Mary Van Brittan Brown or the Three-Light Traffic Light by Garrett Morgan.

What is one Black-owned business you support all year that everyone should support too?

ARIELLE: I like to support smaller Black-owned businesses...my close friend Gabrielle Myers is a dance choreographer and teacher. Being in that industry, there's not much Black representation, so she is paving the way to show Black girls and women of all ages that they are capable, if not more, to express themselves.

CHIA: Just one? I have two! Wine: I’m lucky to be a member of Brown Estates in Napa. They are one of the very few Black-owned wineries in the world. Coffee:  Red Bay Coffee is delicious. Whether I buy beans to make coffee at home or drink something brewed from their shop, it is always delicious!

JAVON: I would support @jameldeon...He is a rapper but also has a brand called “Hustle with Me.” The brand is meant to motivate, uplift. and inspire the hustler in you! It’s about working hard, looking fly, and getting your hustle on.

COMMUNITY IS QUAY

We believe that all people—regardless of gender, sexual orientation, race, or creed—deserve respect, opportunity, and love.

 

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